Why Exhibit

The Discover Boating® Northwest Sportshow® in partnership with Progressive® —Your customers will be here. Will you?

 Wondering how to best market your company and products to today's consumers? Wondering where your next sale is coming from? We can help!

Exhibiting at the Discover Boating® Northwest Sportshow® in partnership with Progressive® is a cost-effective way to promote your products and services. The show's mix of products, education, attractions and entertainment draws a highly targeted audience of boaters, fishermen, hunters and outdoors enthusiasts. It's an experiential marketplace that connects with people in a way no other form of marketing can, and lets you reach prospects at the best time to make a sale—when they are looking! 

  • Almost 30,000 people walk through the door every year
  • 51% said their primary reason to attend was "to buy"
  • 82% of attendees made a purchase.​​​​​​

Source: 2019 post show attendee survey.

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NMMA boat and sport shows attract a highly qualified audience of engaged, motivated boating and outdoor enthusiasts. 



2019 attendance


are repeat visitors


came "to buy"


made a purchase at the show


2019 Northwest Ages


2019 Northwest Income